Idea
To encourage people to plant and care for trees throughout
the city, we gave them an opportunity to plant a 'Memory Tree'
Brand: Any
Product: Social
Category: Integrated
50$
IdeaAn app that allows mums to certify everything they think is child-friendly and recommend it to other mums.
Brand: Pampers
Product: Diapers
Category: Integrated
12$
IdeaIf the place in the picture you've submitted to a special website fits to a hidden piece of furniture's, size, shape and color; it's yours!
Brand: Ikea
Product: Furniture stores
Category: Promotion
46$
IdeaYou get prototype of a real species you can start taking care of. It's kind of a tamagotchi - you can donate by any action.
Product: Social
Category: Application
37$
IdeaBy using video mapping we beam different furniture items from the street right into the windows of cafe, houses, etc.
Brand: Ikea
Product: Furniture stores
Category: Ambient
19$
IdeaWe let people feel a bit illegal. One crazy about fashion hacker give people some hints on his blog on how to get some items for free.
Brand: Any
Product: Online store
Category: Promotion
27$
IdeaCreate your desired Mini car at the special website, get your Bingo card with the car parts and collect them all to hit the Bingo and get the car.
Product: Cars
Category: Integrated
34$
IdeaThere are a lot of 'party' pictures on the Internet we are not too proud of. What if the beer brand can step in and get the blame?
Brand: Any, Natural Light
Product: Beer
Category: Promotion
42$
IdeaQuick Help is an interactive platform that connects citizens with Red Cross in a few clicks on their mobiles.
Brand: Any
Product: Social
Category: Application
